BBC Worldwide has announced a major new deal with Character Options' new Construction division which will see Doctor Who enter the construction toy market for the first time.
The Character Building range will include 3D micro-figures, brought to life with sculpted facial features whilst play sets will be uniquely tailored to Doctor Who. Fans will be able to build their own Doctor Who world with all their favourite characters including the Doctor and Amy Pond with their famous foes the Daleks, Cybermen and Weeping Angels.
Distinctive to the Character Building range will be the use of texture on some of the building blocks, whether it be the sleek and smooth edges of a spaceship, or the rough edges of a rock face. This will be pivotal in recreating each environment, providing a natural look, but still allowing easy construction play. The entire range will be displayed at the Character Options stand at the London Toy Fair with the first products set for release in Spring 2011.
The full report can be read here, with comments from Matt Smith and Karen Gillan.